In early 2020, I set out to revolutionise the way schools deliver their “newsworthy” stories. Varsity Colleges traditional newsletter format was on its last legs with viewership at an all-time low. The biggest issue? It wasn’t engaging for our parents, there was nothing that drew readers in, let alone kept them there.
And thus, Varsity Life was born. A custom built platform based on the WordPress CMS. Designed and developed by myself over a period of short months, we trialled and tweak the platform to suit all of our parents needs.